{"id":43404,"date":"2024-04-26T23:11:06","date_gmt":"2024-04-26T23:11:06","guid":{"rendered":"http:\/\/localhost\/branding\/compelling-presentations\/"},"modified":"2024-04-26T23:11:06","modified_gmt":"2024-04-26T23:11:06","slug":"compelling-presentations","status":"publish","type":"post","link":"https:\/\/sheilathewriter.com\/blog\/compelling-presentations\/","title":{"rendered":"Compelling Presentations"},"content":{"rendered":"<p>Compelling Presentations<\/p>\n<p>Compelling Presentations: Deck Design<\/p>\n<p>What is a PowerPoint deck for?<\/p>\n<p>Standalone Decks not a presentation<\/p>\n<p>Similar to a memo, but more visual<\/p>\n<p>Convey the full argument without presenter<\/p>\n<p>Presentation Decks<\/p>\n<p>Support the presenter<\/p>\n<p>Emphasize key points<\/p>\n<p>Provide visual evidence or explanation <\/p>\n<p>Presentation Mantra You are the presentation <\/p>\n<p>Focus is on you, not only the slide<\/p>\n<p>PowerPoint Design Tips<\/p>\n<p>Deliver 1 key point per slide<\/p>\n<p>Balance text &amp; images<\/p>\n<p>Use color strategically<\/p>\n<p>Aim for legibility <\/p>\n<p>Balance Text and Images<\/p>\n<p>Limit text <\/p>\n<p>Your audience CANNOT both read what you have on slides AND listen to you<\/p>\n<p>DON\u2019T USE POWERPOINT LIKE DR. COMAN<\/p>\n<p>Imagine text\/image size= weight <\/p>\n<p>The larger the text, the heavier it is <\/p>\n<p>The large the image, the heavier it is<\/p>\n<p>Balance the slide around its center point <\/p>\n<p>39273374323500The Communication Process:<\/p>\n<p>5470497159937use this slide design for a presentation deck<\/p>\n<p>Visual with smart art boxes connected by arrows<\/p>\n<p>Icons of thought bubbles for the abstract idea that being sent to the receiver <\/p>\n<p>Colors contrast to emphasize the message <\/p>\n<p>The center point of the slide creates a balance around the center point<\/p>\n<p>What is Tone in Writing?<\/p>\n<p>Ex emojis as a metaphor for tone ???? <\/p>\n<p>Use midpoint!<\/p>\n<p>Avoid \u201cI\u201d strain too many \u201cI\u201d in the conversation <\/p>\n<p>Where Can You Find Images?<\/p>\n<p>Insert:<\/p>\n<p>Icon, Smart Art recommended for lists! And\/or Chart<\/p>\n<p>Free HQ (high-quality) images:<\/p>\n<p>Unsplash, Pexels, Burst.shopify <\/p>\n<p>Use Color Strategically<\/p>\n<p>Use company colors or relevant color schemes<\/p>\n<p>Keep colors to a minimum<\/p>\n<p>Use a minimum number of colors on slide design &amp; keep those colors consistent<\/p>\n<p>Aim for high contrast (think: emphasis)<\/p>\n<p>24320505143500Contrast <\/p>\n<p>44204567172700Contrast for Active Voice<\/p>\n<p>Draw emphasis <\/p>\n<p>Active voice maintains cause-effect chronology <\/p>\n<p>Aim for Legibility<\/p>\n<p>Use easily readable fonts<\/p>\n<p>Sans-serif is best [Verdana, Arial]<\/p>\n<p>Easier to read when projected<\/p>\n<p>Serif can work, but is better for standalone decks [Times New Roman, Georgia]<\/p>\n<p>Avoid hard to read fonts or unprofessional fonts <\/p>\n<p>458724019113500Choosing a font size<\/p>\n<p>Presentation deck must have larger fonts<\/p>\n<p>Standalone deck smaller fonts <\/p>\n<p>Virtual or in-person?<\/p>\n<p>In-person larger fonts<\/p>\n<p>Virtual you can get away with slightly smaller fonts<\/p>\n<p>Small or large gathering?<\/p>\n<p>500 people bigger font; small gathering smaller fonts<\/p>\n<p>How much text? Any images?<\/p>\n<p>Create a weight with the text to balance image <\/p>\n<p>Compelling Presentations: Structuring Your Presentation<\/p>\n<p>Tips for structuring your presentation:<\/p>\n<p>Open with the One-Minute (or less) <\/p>\n<p>Cups of TEA<\/p>\n<p>Conclude (close) with a recommendation <\/p>\n<p>The One-Minute Introduction<\/p>\n<p>Open with Importance or relevance<\/p>\n<p>Hook with an anecdote, question, or surprise <\/p>\n<p>Establish context\/Goal and recommendation<\/p>\n<p>Overview of why your presenting &amp; what you\u2019re presenting<\/p>\n<p>Include an Agenda<\/p>\n<p>What are the points you\u2019re going to cover throughout the presentationFor Each Point: A Cup of TEA<\/p>\n<p>Takeaway: your key point<\/p>\n<p>Lead each key point with a takeaway<\/p>\n<p>Evidence or explanation<\/p>\n<p>Then support the key point with evidence or an explanation<\/p>\n<p>Action: transition to next main point<\/p>\n<p>And conclude that point with an action step <\/p>\n<p>Can be a transition to the next key point<\/p>\n<p>Or a transition to the overall recommendation <\/p>\n<p>43487849213100Example or TEA<\/p>\n<p>The action helps transition to the next main takeaway<\/p>\n<p>Next main takeaway: introducing measures that reach all client classes to reduce churn <\/p>\n<p>3. Closing Recommendation (one minute or less)<\/p>\n<p>Summary of key points<\/p>\n<p>Repeated recommendation (if necessary)<\/p>\n<p>Action from audience (if necessary) must be specific: what do you want your audience exactly to do next<\/p>\n<p>Presentation Mantra Deliver only one Takeaway per slide <\/p>\n<p>Note: work in steps<\/p>\n<p>Avoid data-dump<\/p>\n<p>Use the TEA method to allow your presentation to build <\/p>\n<p>Use transitions &amp; signposts to guide your audience <\/p>\n<p>Signpost Slide titles <\/p>\n<p>Helps the reader understand where we are &amp; where we\u2019re going <\/p>\n<p>The secret to Delivering Compelling Presentation<\/p>\n<p>The Secret Practice<\/p>\n<p>Prepare:<\/p>\n<p>Know the place and setup know the layout of the room and space<\/p>\n<p>If zoom setup your place well before practicing: know where you\u2019re going to stand, the lighting, what your backdrop will be like, how you\u2019re going to get the camera up to your eye level, how you\u2019re going to get the angle right<\/p>\n<p>Memorize your key points (not a script)<\/p>\n<p>DON\u2019T MEMORIZE A SCRIPT:<\/p>\n<p>If you\u2019re off script, you\u2019re fucked, Memorizing &amp; reciting the script you sound like a robot <\/p>\n<p>Plan out your transitions<\/p>\n<p>Transition from one slide to the next is tricky &amp; very important to figure out <\/p>\n<p>Anticipate questions<\/p>\n<p>Create extra slides at the end of your presentation you\u2019ll have them to go to b\/c it\u2019s certain a question will come up <\/p>\n<p>Practice<\/p>\n<p>Stand up &amp; present<\/p>\n<p>Speak out loud<\/p>\n<p>Practice eye contact <\/p>\n<p>Practice connecting with people in the room &amp; get their feedback so you can improve the presentation before you give the presentation to the decision makers you present to<\/p>\n<p>Practice Again\u2026 And Again\u2026 And Again\u2026 And Again<\/p>\n<p>Compelling Presentations: Poise<\/p>\n<p>Poise: Graceful and elegant bearing in a person; composure and dignity of manner <\/p>\n<p>How you are perceived by your audience<\/p>\n<p>Poise- Your GoalConfidence &amp; connection <\/p>\n<p>Project your confidence and connect with everyone in the room <\/p>\n<p>Poise- Confidence and Connection<\/p>\n<p>Eye Contact<\/p>\n<p>Make meaningful connection With all participants <\/p>\n<p>Follow the 3-second rule: <\/p>\n<p>as you\u2019re looking eyes to eyes, looking at the people you\u2019re talking to do a 3-count <\/p>\n<p>too little contactcomes off as nervous<\/p>\n<p>too intense eye contactcomes off as intimidating or overbearing<\/p>\n<p>Avoid:<\/p>\n<p>Looking down, Looking off in the distance, Quick glances\/scanning, Staring at a screen or monitor <\/p>\n<p>Need to Check the slide? <\/p>\n<p>That\u2019s OK<\/p>\n<p>Follow these 3 steps If you need to check the slide:<\/p>\n<p>1. Target take moment to look at the slide &amp; remember where you are or what your next point is<\/p>\n<p>2. Turn back to the audience and make eye contact <\/p>\n<p>3. Talkthen begin talking again<\/p>\n<p>Voice<\/p>\n<p>Project your voice one to two levels above normal speaking <\/p>\n<p>Vary inflection and pace strategically <\/p>\n<p>You can get louder for your key points <\/p>\n<p>Or speak slowly and lower voice for emphasis or key point <\/p>\n<p>Aim for conversational tone<\/p>\n<p>Varying inflection &amp; pace creates a conversational tone to your delivery <\/p>\n<p>Avoid:<\/p>\n<p>Speaking too fast <\/p>\n<p>Speaking too quietly <\/p>\n<p>Using fillers: um, uh, y\u2019know, right?<\/p>\n<p>Compelling Presentations: Presence<\/p>\n<p>Presence: the impressive manner or appearance of a person<\/p>\n<p>Presence- Your Goal Confidence &amp; Composure <\/p>\n<p>Presence<\/p>\n<p>Stance<\/p>\n<p>Feet shoulder width apart<\/p>\n<p>Weight evenly distributed<\/p>\n<p>Feet &amp; shoulders facing the audience <\/p>\n<p>Arms relaxed at your side<\/p>\n<p>NO BARRIER between you &amp; your audience <\/p>\n<p>Avoid:<\/p>\n<p>Rocking<\/p>\n<p>Slouching<\/p>\n<p>Blocking<\/p>\n<p>Arms crossed, hands crossed \u201cthe monk\u201d, \u201cfig leaf\u201d, robot (two armed or one armed), popping your hip (leads to rocking), hands at your hip<\/p>\n<p>Situationally Appropriate:<\/p>\n<p>Hands at your hips \u201cthe enforcer\u201d if you REALLY need to make a powerful point<\/p>\n<p>Hands behind the back indicates openness &amp; willingness to listen<\/p>\n<p>Great for your Q&amp;A portion of the presentation <\/p>\n<p>ONE Hand in the pocket creates a relaxed confidence; but no slouching, or shifting too much weight<\/p>\n<p>Gestures <\/p>\n<p>Natural gesture<\/p>\n<p>Dynamic gesture when aligned with your speech, NOT repetitious   <\/p>\n<p>Emphatic gesture for key points<\/p>\n<p>ALL gestures in the gesture box shoulder height, close to the body, above the waist<\/p>\n<p>Avoid:<\/p>\n<p>Low gestures<\/p>\n<p>Hand waiving<\/p>\n<p>Awkward movements <\/p>\n<p>Compelling Presentations: Adapting to Virtual<\/p>\n<p>Practice<\/p>\n<p>Adapting Practice to Virtual<\/p>\n<p>Connect with friends to practice<\/p>\n<p>Use the same program (skype, zoom) as you will for the presentation<\/p>\n<p>Test camera, microphone, lighting about an hour before you present <\/p>\n<p>Poise- Confidence &amp; Connection<\/p>\n<p>Eye contact<\/p>\n<p>Voice <\/p>\n<p>Adapting Poise to Virtual<\/p>\n<p>Less projection necessary<\/p>\n<p>Test your mic setting in advance <\/p>\n<p>Speak with animated inflection <\/p>\n<p>\u201ceye contact\u201d is with your camera<\/p>\n<p>Make consistent eye contact<\/p>\n<p>Looks away (to people on the screen) are welcomed breaks the eye contact so you\u2019re not intensely looking into the camera <\/p>\n<p>Presence: Stance and Gesture <\/p>\n<p>Adapting Presence to Virtual<\/p>\n<p>Stand up, with camera at eye-level <\/p>\n<p>Avoid angling your camera up or down, either adds distortion <\/p>\n<p>Keep gestures high and in frame<\/p>\n<p>\u201cGesture box\u201d is higher and smaller due to framing<\/p>\n<p>Use facial expressions for emphasis <\/p>\n<p>In a virtual presentation, you\u2019re always in close-up <\/p>\n<p>Setting Up Your Space <\/p>\n<p>Ensure bright, even lighting<\/p>\n<p>Raise your camera to eye-level with square framing<\/p>\n<p>Use a natural, but minimal background <\/p>\n<p>Outside is OK<\/p>\n<p>Better blank wall w. minimal distractions <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Compelling Presentations Compelling Presentations: Deck Design What is a PowerPoint deck for? Standalone Decks not a presentation Similar to a<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-43404","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Compelling Presentations - sheilathewriter<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sheilathewriter.com\/blog\/compelling-presentations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Compelling Presentations - sheilathewriter\" \/>\n<meta property=\"og:description\" content=\"Compelling Presentations Compelling Presentations: Deck Design What is a PowerPoint deck for? 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