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both the entities have different lines of businesses. While BEP is engaged in the design and distribution of toys and children games merchandises but KFun is involved in the broadcasting and advertising business. It will turned out to be a new challenge for BEP to get acquainted with new ways of doing things and entering into new field which it does not acquire the relevant skill or specialized knowledge of running the affairs of the business. Broadcasting companies also have to follow certain laws prescribed by the regulatory authorities and non-compliance with them can result in severe repercussions. Moreover

since both organizations have diversified workforce. This diversity can cause conflicts among the work peers because of different metho...

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the annual average increase in revenue by 17% is not justified keeping in view the current economic situation. It is not feasible if we keep the previous track record of actual versus budgeted of the year 2008 where the advertising actual sales were 7% less than budgeted. Since advertising is considered to be the discretionary expense of companies and it is most likely to be curtailed during recessionary periods. The rebroadcast/content sales on average of 2-3% are a valid ground because previously it was 9% more than the budgeted. In contract the increase in employee costs in accordance with average number of staff isn’t seem reasonable because in recessionary period usually the entities either resort to lay-offs or redundancies or retain the same employees by enhancing their efficiencies. Furthermore

the significant increase in capital expenditure (CAPEX) on intangible assets is also not consistent with amortisation charge. It shows ...

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